Whether you are new to Kajabi or not, you may wonder if you should use a 3rd party email system such as ActiveCampaign, Drip, Mailchimp or something else?
I too wondered whether or not I should ditch my beloved ActiveCampaign or not. For a while, I did not. I kept ActiveCampaign because Kajabi's email system only included the cursory email campaigns and follow-ups to opt-ins and purchases. However, everything changed once Automations was introduced.
If you are unfamiliar with Automations in Kajabi, it's an "If-this-then-that" system that makes Kajabi very powerful. As an example, if someone opts-in to your email list, Automations will allow you do some "action" like add tags (or labels) to the subscriber or subscribe them to an email sequence as seen below.
Automations can also be used throughout courses to congratulate students when they complete a lesson or send them a certificate upon completion of a course.
Still, I was not...
As soon as you buy a domain name, one of your first steps is to setup email but what business solution should you choose? Some domain registrars and web hosting companies offer basic email but that is great if that is all you want versus E-mail and a suite of business tools.
The top 3 E-mail business solutions are Microsoft, Google and Zoho. You may not be familiar with Zoho but like Microsoft Office 365 and Google G Suite, Zoho offers a cloud-based solution for e-mail and collaborative business tools. The business solutions offer Web-based E-mail, a document or word processor, spreadsheet program, presentation program, a virtual drive to save and share information as well as additional tools.
Kajabi makes it easy to market and build your business, so why not choose another E-mail solution that is easy too?
The following items were considered when evaluating Business E-mail solutions and tools:
Can you imagine that you would...